Social Network Publishing 2

Monday, July 20, 2009

By Yorgo Nestoridis

Social Network Publishing Seminar by Ycademy

Social Network Publishing is about delivering content to social network environments. The issue is about creating a controlled and organized stream of content (including commercial content) into social networks, to apply metrics to measure the performance and most importantly to drive the stream back, out of the social network enriched by the contributions triggered inside the social network, for further exploitation for example in Search Engine Marketing.

Sounds complex, but it’s the Social Network Publishing Concept developed by YORGOO Publishing. This concept will be presented and implemented at the July Ycademy Online Seminar taking place this coming week-end.

Social Network Publishing by Semiomantics

There are different ways to envisage Social Network Publishing. We are distinguishing namely two:

1. By outsourcing your feed streams and their control.

2. By keeping tight control of all your feed streams. (Semiomantics)

Our tests about Google Top 10 with Twitter with The Diamond of Sancy show, that the Semiomantics approach is much more efficient.

We will implement the Semiomantics Social Network Publishing features on Sunday. As all participants will be equipped with NewsCast on their YORGOO Press site (included in ticket price), we will use the publishing framework of NewsCast to initiate feed streams and collect the returns from social networks.

The Most Powerful Publishing Framework

We have been analyzing the web pages and site rankings of Social Network Publishing specialists and we find that they all have something in common: their effort stops with the delivery TO social networks. We could not find anyone capable of converting social network feeds to Google Top 10 Performance as we demonstrated with semiomantics in our test set-up.

The advantage of Semiomantics is in its publishing framework. Sure there are different versions of it, but Semiomantics packs have all one thing in common: they have a high Google Top 10 performance record, second to none, irrespective of the script you use.

Here is an example which may surprise you: yesterday’s post about Social Network Publishing was rapidly indexed and listed by Google. Here is the result:

Social Network Publishing

Search returns: 43,400,000

Our Google Top 10 entries: Ranks 5,6 and 8

Interesting:

Our best entry is a YORGOO Blaster!

Then YORGOO Publishing, our framework with the highest authority.

Finally the Author’s site where the content was originally posted.

But this is not all, here it’s getting really interesting:

Checking the second page of Google Search returns on Social Network Publishing we find:

Social Network Publishing on Google 11-20

On rank 11: Lori Kober’s Twitter Content: she picked up our feed from YORGOO Press, feeding content from the wegobiz education YORGOO Blaster and her tweet is carried to rank 11 on Google, pointing to wegobiz Education.

Conclusion

All Semiomantics Frameworks hav the same qualities and features when it comes to performance. Some are just built for niches others for broad publishing across any array of categories.

The Benefits of the Social Network Publishing Seminar

1. All Participants receive the NewsCast pack installed on their YORGOO Press and we will configure the sites together in the work-shops on Saturday. This installation can be considered as an upgrade of the existing YORGOO Press site. After installation and configuration, users can choose to display either their existing YORGOO Press or the new NewsCast site. The change back and forth is a matter of a mouse click.

2. All participants will implement the Semiomantics Social Network Publishing Concept as used by YORGOO Publishing. Participants will receive all necessary software to implement the concept on other Semiomantics powered sites.

3. For more info, please check out our earlier post about the Ycademy Google Top 10 Seminar.